Marketing
The Department of Marketing offers a curriculum designed to prepare its undergraduate students for entry-level positions in marketing and its graduate students for mid- and upper-level positions in the management of the marketing function in an organization. Specialization in Marketing gives the student the breadth of exposure to and depth of immersion in Marketing needed to understand how for-profit and non-profit organizations need to operate successfully and be productive and efficient in a market-oriented economy.
Students in any of our programs are trained, to provide them with the necessary knowledge, skills, tools and essential values needed to become competent, ethical marketing managers in any for-profit or non-profit organization they choose to work for or to function successfully as entrepreneurs, if that is what they choose to do when they graduate. Internships are also usually offered to many students in our programs by various for-profit and non-profit organizations.
Contact Us
Visit the Department of Marketing in the School of Business Suite 325 or email HUSB-Marketing@Howard.edu.
Chairperson
Dr. Abhijit Roy
Department Coordinator
Ms. Dionne Odom
Faculty Research Areas
- Consumer Behavior
- Decision Science
- Marketing
- Marketing Science
- Business Communication
- Sports Marketing
- Digital Marketing